Media Training: What to Say and How to Say It When the Cameras Are Rolling
The regular luncheon meeting in November will be replaced with a three-hour morning skillshop.
News media interviews can intimidate even the most seasoned communicator or business executive, especially in a crisis situation where pack journalism prevails. As a result, many take great pains to avoid such exposure, or participate only reluctantly. But if you don’t frame the story and gain control of the media situation, someone else will. No one else has your or your company’s best interest in mind.
Join us for an in-depth IABC-Kentucky skillshop, Nov. 15 from 8:30-11:30 a.m. During this three-hour training session you’ll learn how to prepare yourself, your executives or clients to meet the challenge of a media interview. Our presenter is Larry Smith, president of the Institute for Crisis Management, a leader in the field of crisis communications.
