Mercer’s BIG Solution for an increasingly Smaller world
Find out how Mercer used technology to repurpose existing intellectual property to make dynamic, purpose-driven communications available to their global sales team in 12 languages on-demand. Learn how Mercer was able to:- Get everyone on the same page globally;
- Give consultants freedom and control; and
- Decrease costs and achieve measureable the results.
Before Mercer’s creative solutions were implemented, marketing materials were obsolete and outdated before they could even be used.
Brittany Daoust will discuss how she worked with Kinetic to find creative ways to help her company’s consultants stand out from their competition. She is part of Mercer’s global human capital marketing group, responsible for coordinating global activities of marketing human capital. Brittany has 10 years of sales and marketing experience with Mercer.
These days, marketing materials printed just in the English language, just don’t cut it. Don’t miss our September program to find out how Brittany and her team worked to come up with a solution to get global marketing plans and materisl to market before it was too late! Her company did not have an ability to customize marketing materials or create specialized content quickly.
When: Thurs., September 11 , 2008
Where: Masterson’s, 1830 S. 3rd Street Rd. Register: 11:30 am, Program: Noon-1 pm
Cost: Members, $18, Non-members, $30, IABC
Student: $12, Non-IABC Student: $15